CREATIVE THINKING & INNOVATION

Increase your understanding of inventive thinking and how it supports modernization.

COURSE DESCRIPTION:

Creative thinking and innovation are vital components in both our personal and professional lives. However, many people feel as though they are lacking in creativity. What most of us do not recognize is that we are creative on a daily basis, whether it’s picking out what clothes to wear in the morning or stretching a tight budget at work. While these tasks may not normally be associated with creativity, there is a great deal of creativity involved to get those jobs done.While some people seem to be simply bursting with creativity, others find it a struggle to think outside the square. If you fall into the latter category, it is important to understand that boosting your creative and innovative abilities takes practice. Recognizing and honing your own creative potential is a process. That’s what this two-day workshop is all about.

COURSE OUTCOMES:

This two-day workshop will help you teach participants how to:

  • Identify the difference between creativity and innovation
  • Recognize their own creativity
  • Build their own creative environment
  • Explain the importance of creativity and innovation in business
  • Apply problem-solving steps and tools
  • Use individual and group techniques to help generate creative ideas
  • Implement creative ideas

AUDIENCE:

  • Relationship manager
  • Sales manager
  • Marketing manager





COURSE OUTLINE:

At a glance

What you'll get

  • Facilitator-led discussion
  • Interactive group sessions
  • Self-reflection activities
  • Skills practice and group discussion

Duration

  2 days

Maximum group size

Upto 20 people per group

You will spend the first part of the day getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives.

 

To begin, participants will define creativity and innovation. They will also explore their creative potential.

In this session, participants will look at how to increase their individual creativity.

Next, participants will review their pre-assignment and reflect on their own creative and innovative abilities.

This session will give participants some ideas for building their own creative environment.

This session will show participants how creativity and innovation can have tangible business results.

Next, participants will learn about a traditional problem-solving model and a creative problem solving model.

In this session, participants will learn some ways to define a problem, a crucial first step before problem solving can begin.

Day Two of the workshop will begin at an in-depth look at some creative thinking techniques. Topics will include the RAP model, shoe swap, mind mapping, metaphors and analogies, situation/solution reversal, and using objects to inspire ideas.

The afternoon of Day Two will focus on team creativity techniques, including brainstorming, rolestorming, brainwriting, the stepladder technique, and the slip writing technique.

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